聚屏广告


 MULTI-SCREEN ADVERTISING 

聚屏广告


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Multi-screen advertising aggregates multiple offline screens (OTT home smart TVs, cinema LED screens, ticket machines, building screens and other resources), and leverages kinds of  platform advantages, data capabilities, and AI capabilities to empower screens; reaching many consumers Realize the integration and precise programmatic delivery of offline advertisements at the moment of scene life.


聚屏广告聚合线下多类屏幕(OTT家庭智能电视、电影院LED屏和取票机、楼宇屏幕等资源),利用多种平台优势、数据能力、AI能力,赋能屏幕;触达消费者多场景生活时刻,实现线下广告的整合、精准程序化投放。


The four core values of multi-screen are: scene, precision, flexibility and visualization.


聚屏的四大核心价值是:场景化、精准化、灵活化、可视化,


①Scenario-based, multi-scene coverage, you can select appropriate scene resources to reach the target audience according to the delivery target.


①场景化,多场景覆盖,您可根据投放目标,选择合适的场景资源触达目标受众,


②Precise, precise targeting, you can use a variety of targeting methods to execute advertisements.


②精准化,精准化定向,您可使用多种定向方式来执行广告投放,


③Flexibility and flexible execution, you can choose specific media to achieve rapid delivery and cross-screen joint investment at a very low cost at the time you want to deliver.


③灵活化,灵活化执行,您可以以极低的成本,在想要投放的时段,选择特定的媒体实现快速投放、跨屏联投,


④Visualization, visual monitoring, online visualization of the delivery process.


④可视化,可视化监控,投放流程线上可视,

Advantage:

优势

Resource selection  :  the available resource types cover multiple scenarios; cross-screen joint investment of multiple types of resources can be easily completed,

资源选择                   : 可供选择的资源类型覆盖多个场景;可便捷完成多类资源的跨屏联投.

Price and threshold :  no minimum threshold, clear resource price before launch.

价格与门槛              : 无最低门槛 ,投放前明晰资源价格.

Method of purchase : available in CPM or CPT purchase options.

购买方式                  : 提供CPM 或 CPT 两种购买方式.

Orientation              : multiple orientation options availabl.

定向方式                 : 多种定向方式可选.

Delivery process    : online one-stop, convenient and efficient.

投放流程                : 线上一站式,便捷高效.

Data monitoring     : Multidimensional data, online visualizatio.

数据监控                : 多维数据,线上可视     


 


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